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BlueSense case study

BelleVie paid media: 4.78× average website purchase ROAS

A documented Ads Manager snapshot covering 370 website purchases, £40,666.75 in purchase conversion value and £14.72 average cost per purchase.

1 min readFounder-led operating work

Context: This is founder-operated BelleVie London performance data shown from the Ads Manager snapshot used across the BlueSense site.

The snapshot

  • 4.78× average website purchase ROAS
  • 370 website purchases
  • £40,666.75 website purchase conversion value
  • £14.72 average cost per purchase

These figures are presented as platform-reported purchase metrics for this snapshot. BlueSense keeps platform attribution separate from broader store-level profitability measures.

Meta Ads Manager performance snapshot showing 4.78 average website purchase ROAS
BelleVie London · Meta Ads Manager performance snapshot

What mattered operationally

The work combined budget allocation, creative testing and conversion-focused iteration. The useful part of the result is not only the ROAS number, but the discipline of reading acquisition cost, purchase volume and conversion value together before scaling.